Rob Borella
"I am honored to lead the team championing our mission to help older adults receive care on their terms while providing a strong sense of security to their families. InnovAge and the PACE model of care are the perfect solution for seniors and their caregivers who want to continue living independently and remain in the homes where they built an entire lifetime of memories."
Rob comes to InnovAge with more than 25 years in high growth sales and a proven track record of transforming organizations and enhancing customer experiences.Before joining InnovAge, Rob served as chief sales and marketing officer at a global disability services firm which helps veterans and civilians with medical and legal services. While there, he increased sales more than 140%, launched global reengagement efforts, and created new satisfaction studies and for the company.
Rob’s experience includes leading marketing efforts for brands in healthcare, retail, technology, and transportation, including Giant Eagle pharmacy and wellness stores, healthcare IT leader HCTec, and Brookdale, the largest senior living and home healthcare provider in the country.
Rob has served on and chaired several boards, sharing his knowledge with universities, Junior Achievement organizations, and corporate businesses. He currently holds an advisory board seat with the University of South Florida’s digital marketing program; he also sits on the Advisory Committee for the Customer Experience Certificate Program at the University of Colorado Boulder.
Rob attended and holds degrees and certifications from La Salle University, the University of Maryland, Carnegie Mellon University, and the University of South Florida. He lives with his family in the healthcare hub of Nashville.
Find Rob on LinkedIn